Hey there. 

Como você está, amigo?



Have you ever been in a fist fight?



Even if you haven’t, you probably feel like you’ve been knocked down a few times by blockhead bosses and shitty situations.



You might feel like the #10-ranked UFC lightweight fighter, Renato Moicano, who lost financially, even after pulling out a miracle come-from behind win in the octagon.

Maximum Freedom



The UFC, a privately owned sports league valued at $12 billion, recently hosted its 300th pay-per-view event. With a virtual monopoly on high-level mixed martial arts and no athlete representation, the organization remunerates its stars with a pitiful 18.6% of revenue (compared to the 50-50 owner-player split in many top sports leagues).



Moicano, a seventeen-fight veteran of the organization, put his body on the line on the biggest card of the year, earning just $77k after tax. With management fees, training costs and medical bills, little will be left. And what is left will depreciate over time. It’s easy to see why top athletes need to sell t-shirts and caps just to make ends meet.



Rather than use his post-fight interview to build hype for future match ups or thank the company that ripped him off, Moicano did something much smarter: he talked about money.

“I love the first amendment and I love private property. Let me tell you something — if you love your country, read Ludwig von Mises, The Six Lessons of the Austrian Economics School, motherfuckers!”

Renato Moicano at UFC 300.



He then claimed his new podcast about money would be the best show ever (we’ve all said that, right?) and invited Joe Rogan to be his first guest.



Moicano’s impassioned speech resonated with the millions who feel the same banker’s boot on their neck (even if their neck has fewer tattoos). Cue the viral surge. Millions and millions of views.



Mises.com reported that PDF downloads for Mises’ Economic Policy: Thoughts for Today and Tomorrow are now north of 50 000! All because of 'Money' Moicano.

And how did Moicano’s economic enlightenment start? Thanks to Konsensus Network, of course. 



We translated The Bitcoin Standard into Portuguese in 2020 and this champion bought a copy.



Saifedean Ammous weighed in too: “Fifty years after his death, Mises gets more downloads in three days than what 95% of living economists get in their entire lifetime. Regurgitating fiat propaganda may give you fiat jobs & titles, but pursuing truth gives you immortality.”



Obviously, Moicano also invited Ammous to join his podcast.
What about us, brother? Who wants to see a Konsensus / Moicano crossover?

Enough about podcasts.



Without further ado, this edition’s Maximum Freedom resource is the work of Ludwig von Mises. Find videos, articles, and the Mises’s OG treatise on economic policy. All free.

Visit The Mises Institute

Minimum Bullsh*t



📚 — Books

L'énergie, Face Cachée de la Monnaie by Pierre Noizat is going to print this week.

📝— Blog

Digital Gold (fiction) - Luciano Rocha

The Bitcoin Overlay (fiction) - Satillionaire



❗— News
KNW will be attending the Bitcoin Economic Forum (18th-20th May) in France.
Lyn Alden published a cool video promoting her book Broken Money.



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That’s it.

See you in two weeks.



Keep living free.